Ikea: Enough
With themes such as divorce, teenage angst and adoption Ikea has portrayed modern family life in Sweden in a series of films. In this latest one a single parent has her challenges arriving home tired to a hoard of teenage kids. Sometimes it takes an outburst for a change to take place. <br />This is the fourth ad under the concept “Where life happens” created by Swedish agency Åkestam Holst and directed by Martin Werner, Bacon. <br />The TV Commercial Ad titled Enough was done by Bacon advertising agency for brand: IKEA in Sweden. It was released in the Aug 2017. <br /> <br />Category: House, Garden <br />Media: Film <br />Brand: IKEA <br />Agency: Åkestam Holst <br />Geo: Sweden <br />Advertising Agency: Åkestam Holst, Stockholm, Sweden <br />Creative Director: Magnus Jakobsson <br />Art Director: Jesper Holst <br />Copywriter: Mark Ardelius <br />Client Director: Kjell Månsson <br />Agency Producer: Leila Widgren <br />Production Company: Bacon <br />Director: Martin Werner <br />Executive Producer: Petra Johansson <br />DOP: Marcel Zyskind <br />Published: August 2017