Social Media Marketing in Retail Banking Industry

RnR Market Research 2014-01-28

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Complete report available @ http://www.rnrmarketresearch.com/2020-foresight-retail-banking-and-social-media-do-the-ends-justify-the-expense-market-report.html .

Scope of this Report:-

This report provides a comprehensive analysis of social media marketing strategies adopted by the retail banks across key emerging and developed markets.

It covers key trends and provides analysis of various stages in the use of social media by retail banks, with each stage’s potential to influence customers.

It details various operational, technological and regulatory issues and challenges faced by retail banks while adopting social media marketing strategies.

It covers industry best practices and an effective framework for the adoption of social media as a marketing tool.

It provides case studies on social media marketing strategies implemented by various retail banks.

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