"Have we gone too far?" is certainly a question that nobody is rushing to ask themselves in the ultra-premium-television market. A few years ago we saw Porsche Design Studio unveil the C SEED 201 which, as its name implied, measured a whopping 201 inches diagonally, or over 16 feet. But now there's a new kid on the block.



The company is Titan Screens, a bespoke British TV manufacturer, and the product everyone is talking about is the Titan Zeus, a 370-inch 4K TV. In case you don't want to do the math in your head, that means that the TV measures 30 feet across, passing the C SEED by a staggering 14 feet. Titan made a point of letting everyone know that this makes their television significantly larger than a fully grown elephant. And hell, if your TV is larger than an elephant, I think you've earned the right to make that comparison.



How much will such a gargantuan display cost you though? If you guessed a lot, you're on the right track. The fully equipped model of the Titan Zeus will run you a cool $1.6 million. And sure, that may be a lot of money, but consider this: if you currently own a 40" TV, the Titan Zeus represents an 8464% increase in total screen area. Just food for thought.