World Champion boxer Floyd Mayweather was dumbfounded when a local woman approached him in London on September 30, asking “what’s the big deal,” and insisting she had “never heard about him.”

Mayweather was surrounded by fans filming him getting a haircut in a south London salon when the woman approached him. The five-division world champion told her to Google his name, and asked her if she knew Forbes, in reference to the magazine recently naming him 2014’s highest paid athlete in the world.

The woman defended herself by saying, “I like big fights. I like exciting fights. If it’s not big, I don’t watch it.” Her response was met with amazement from Mayweather’s team member. “He’s the biggest in the world,” he exclaimed. “Ever.” Credit: YouTube/Mr175702