Digital marketing solutions company Kenscio has launched Real-Time Personalization, a tool to allow email marketers to actively change the content of the email post mailing. Real Time Personalization (RTP) is a product based delivery system that provides real time contextual contents across channels. It offers the utility to create dynamic contents which keep updated in real time and provides additional benefits to email marketing. This makes the emails more contextual to the readers as they are able to discover live contents in their inbox. The essence of this platform is based on creating a sense of urgency in customers' mind and creating a "call to action" attitude while pondering over their purchasing decision.

More information please visit: www.kenscio.com