Advertising is about to take one giant leap to the moon.

The Japan-based Otsuka Pharmaceutical Co. aims to land a special "time capsule" can of the Pocari Sweat sports drink on the moon next year. The capsule will be delivered to the lunar surface by Astrobotic Technology'sGriffin lander, which will launch aboard a SpaceX Falcon 9 rocket in late 2016, if all goes according to plan.

The "Lunar Dream" capsule will contain titanium plates engraved with messages submitted by people around the world, as well as a serving of powdered Pocari Sweat. The vision calls for future lunar explorers to pop open the can and enjoy a drink, after mixing the powder with water sourced from the moon.

"I have had the greatest privilege of technology missions and ventures, but this one — for the moon landing with Pocari Sweat — is really about the new generation that comes up and the opportunity for everyone, however young, to involve, engage and have the experience of a lifetime," Astrobotic chairman and chief science officer Red Whittaker said in a video produced by the "Lunar Dream" team.