Business advancement can be one of the fastest approaches to develop your business. It can also be one of the most time intensive. It conventionally requires focus, orchestrating, stamina and determination.
The more your reason for engagement is focused on selling, the less likely the prospective customer will want to spend time with your salespeople. If it’s a challenge for you to come up with a customer-focused reason, that’s a great discovery! And, you absolutely need to do something about it!