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When we dwell into the inner linking subject which is a familiar term for computer programmers, web builders, and site developers. In itself, it is a complex matter when it comes to it’s technicalities yet a simpler logic frameworks the backbone of the system.
Strategic inner linking is a Search Engine Optimization (SEO) power technique, propelling the success of content marketing. Learning this technique will help online marketing maximize it’s effectiveness on a steady ongoing basis.
By linking one page in the website to another page on the same website with the use of an internal link, the probability of the website to indexed is high. Inner linking has three main purpose:
1. Assists in website navigation
2. Scatters page authority and ranking power throughout the site
3. Characterizes the hierarchy and architecture of a website.