Even with recent controversial incidents on television, ratings for live cable networks are dropping. The 89th Academy Awards brought in only 33 million viewers, despite the rage over the “Best Picture” flub. This is the second lowest ratings for the Oscars. Mariah Carey’s meltdown on ABC's Primetime New Year’s Rockin Eve drew in 11.43 million Jon Cogan, managing director of investment research at Omnicom Media Group, says that the drop can be attributed to media fragmentation. Jon Cogan