Sup, Gwyneth Paltrow?

The actress and Goop CEO is now in the business of peddling $90 dollar supplements to her customers in the form of vitamin packs.

And in typical Gwyneth fashion, these are the trendiest pills in the sup game, with sassy names like “Why Am I So Effing Tired?” and “High School Genes.” As you may be able to guess, the vitamins are designed to up your energy or serve as a dietary enhancement.

The New York Post reports that Gwyneth did discuss the new venture with Women’s Health magazine, saying, “I think women in modern society don’t feel very well… The no. 1 thing women say is; ‘I’m exhausted and I don’t know why!’ I want to get to the bottom of why that is. The supplements were born out of that impulse: I want to feel well, I want my friends to feel well, I want my readers to feel well.”

And, so long as Gwyneth’s readers pony up to $240 dollars for three months, they too can have these cute little vitamin pouches to pop in front of their friends.

There’s no denying this is completely on brand for Gwyneth Paltrow.