‘The Great British Bake Off’ as We Know It Is Over. What Comes Next?

RisingWorld 2017-08-13

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‘The Great British Bake Off’ as We Know It Is Over. What Comes Next?
The broadcaster said it would air one of the three earliest seasons of the show — which is called “The Great British Baking Show” in the United States
and “The Great British Bake Off” everywhere else — but after that, things will be different.
An advocate for healthy eating, she told The Sunday Times
that her catchphrase for dismissing unappetizing baked goods would be: “It’s not worth the calories.”
Ms. Toksvig is a veteran TV presenter best known in Britain as the witty, bantering host of the quiz show “QI.” She is also a political
activist: In 2015, she helped found the Women’s Equality Party, which has contested elections in London, Wales and Scotland.
“The Great British Bake Off” has been celebrated as a cheerful vision of multicultural modern Britain
and built its brand on the preternatural charm of its hosts and contestants, who compete in complex baking challenges without the lure of a cash prize.
It also tweeted an apparent nod to the turmoil that has shadowed “The Great British Bake Off” since last year: a
video in which anthropomorphized baked goods sing “we all stand together,” even as they are thrust into an oven.

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