Dr. Cialdini - Science Of Persuasion

frederik-ericson 2018-07-04

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This animated video describes the six universal Principles of Persuasion that have been scientifically proven to make you most effective as reported in Dr. Cialdini’s groundbreaking book, Influence.

This video (11.50 min) is narrated by Dr. Robert Cialdini and Steve Martin, CMCT (co-author of YES & The Small Big).

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