Multiple feet of snow, bitter wind chills and purported colder attitudes aren't exactly reasons to vacation in New York in the dead of January. In an industry that feverishly clings to its sense of fun-loving and freedom, Agenda's Las Vegas and Long Beach shows seem way more conducive to the lifestyle than the Big Apple. So why are brands -- from the big players to burgeoning talent -- still shipping their best racks and straightest-toothed out to the city for Agenda's truest winter session? During our time at the show, we stopped various artists, brand reps, and photographers to discover exactly what makes Agenda New York so unique. Enjoy the mini-segment above for their answers.