Bollywood superstar Salman Khan along with the cast and director of upcoming romantic drama film ‘Loveratri’ promoted their film in Mumbai. Present at the event, Salman Khan said, “30 years ago, Suraj Badjatya launched me."

Asked what prompted him to produce this film, Khan said: "Love is supreme and ultimate. You love your family, girlfriend, wife, brother, sister and friends, and sometimes we fight with them. But during festival times or at a time when the person needs you emotionally or in bad times like illness or accident, everyone comes back and stands together and forgets all the enmity. That's how I thought of making a film with festive background."

The film will release across India on 5th of October 2018.