Home Minister Rajnath Singh and BJP President Amit Shah launched Bharat ki Baat, their programme which will try to give a diverse voice to the party's manifesto for the 2019 elections, by reaching common people for their opinions and expectations from PM Modi, if he were to get another term in office.

Elaborating the BJP’s new campaign, Amit Shah said, “Over the next one month, 11 crore BJP workers will reach out to 10 crore households to find out what is their idea of new india and what are their expectations from Narendra Modi.”