it's a 3 step process, which involves using facebook lead ad forms, which has proven to be one of the most cost effective and targeted platforms on the planet, we send targeted ads through to the prospective client base, followed by a capture details page, that gives them incentive to take up any offer you would like to include, from there they are directed to a thank you page for the client to make a booking or schedule a call depending on what you would like them to do.