Businessman Datuk B. Balamurali manages to keep his “kuih bakul” or “nian gao” at a reasonable price despite raising costs of raw ingredients and manpower.

The father of four said when he started his business 22 years ago, many people were sceptical about an Indian man making and selling Chinese traditional cakes, but those who have tried could tell that his “nian gao” sticks to the traditional recipe.