As people are all set to celebrate Pongal festival, demand for turmeric sticks and jaggery has increased. Markets in Coimbatore are flooded with jaggery and turmeric sticks ahead of Pongal festival. Without turmeric and jaggery, Pongal festival celebrations are incomplete. Pongal will be celebrated from January 15 to January 18. For latest news follow www.deccanherald.com.