Leveraging technology for SMBs is no longer a matter of choice, it is a question of survival. Covid has fast-tracked the technology adoption and there is enough evidence to show that SMBs who adopted digital technology have survived and thrived unlike their offline counterparts.

The panel will discuss the challenges firms face in their digital journeys, what makes some entrepreneurs succeed and others fail. Also, how can firms use technology to differentiate, innovate, and increase their market access?

Speakers:
1) Anil Bhardwaj, Secretary-General, Federation of Indian Micro Small & Medium Enterprises (FISME)
2) Jagjeet Harode, Head – Marketplace, Flipkart
3) Puneet Chandok, President, Commercial Business, AWS India & South Asia, AISPL
4) Saumer Phukan, Director, India Business Consumptions Sales, Intel
5) Shobhit Mathur, Director, Government and Public Sector, EY India

Key Takeaways:
1) Challenges SMBs face in their digital journey
2) The cost of technology adoption
3) Capacity building for SMBs and their talent
4) ROI on tech spends
5) Issue of cybersecurity