Americans kill nearly half their houseplants. So why do we still spend billions on them each year?

Insider 2022-03-08

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Houseplants are all the rage. But as Americans buy more plants and producers scale up to meet demand, more plants are dying. About 40% of plants perish in the supply chain, and another 35% die in customers' homes. So what are plant producers and influencers doing about it? We went to one of America's largest plant farms to find out.

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