Mattel Reboots Barney Franchise , With New Series and Films.
'Variety' reports that the new animated series will debut worldwide in 2024.
'Variety' reports that the new animated series will debut worldwide in 2024.
It will be produced by
Corus Entertainment's Nelvana.
It will be produced by
Corus Entertainment's Nelvana.
We will tap into the nostalgia of the generations who grew up with Barney, now parents themselves, and introduce the iconic purple dinosaur to a new generation of kids and families around the world across content, products, and experiences, Josh Silverman, chief franchise officer and global head of consumer products at Mattel, via 'Variety'.
We will tap into the nostalgia of the generations who grew up with Barney, now parents themselves, and introduce the iconic purple dinosaur to a new generation of kids and families around the world across content, products, and experiences, Josh Silverman, chief franchise officer and global head of consumer products at Mattel, via 'Variety'.
The show aims to reach young children with lessons about "love, community and encouragement.".
Barney’s message of love and kindness has stood the test of time, Josh Silverman, chief franchise officer and global head of consumer products at Mattel, via 'Variety'.
In creating the new series, it was important to us that we properly reflect the world that kids today live in so that the series can deliver meaningful lessons about navigating it, Fred Soulie, SVP and general manager of Mattel Television, via 'Variety'.
In creating the new series, it was important to us that we properly reflect the world that kids today live in so that the series can deliver meaningful lessons about navigating it, Fred Soulie, SVP and general manager of Mattel Television, via 'Variety'.
Mattel also revealed plans for films,
YouTube content, music, apparel and more.
With our modern take on Barney, we hope to inspire the next generation to listen, care, and dream big. We think that parents, many of whom will fondly remember the original Barney from their own childhoods,
will love the show, too, Fred Soulie, SVP and general manager of Mattel Television, via 'Variety'.
With our modern take on Barney, we hope to inspire the next generation to listen, care, and dream big. We think that parents, many of whom will fondly remember the original Barney from their own childhoods,
will love the show, too, Fred Soulie, SVP and general manager of Mattel Television, via 'Variety'