Disney+ to Follow Netflix’s Lead , and Crack Down on Password Sharing.
On Aug. 9, Disney CEO Bob Iger
said that the company is examining account
sharing and will have more details about
curbing the issue later this year, CNBC reports. .
We already have the technical
capability to monitor much of this.
I’m not going to give a specific number,
except to say that it is significant, Bob Iger, via statement.
While plans to stop password sharing
won't be finished in 2024, .
Disney will implement some tactics next year that are expected to mitigate the issue. .
Those tactics have yet to be revealed.
Disney's actions come as Netflix enacted similar measures earlier this year. .
Disney's actions come as Netflix enacted similar measures earlier this year. .
In July, Netflix said that its fight against
password sharing resulted in 5.9 million customers subscribing to the platform in Q2, CNBC reports. .
Previously, Netflix said that over 100 million global households shared accounts. .
Streamers claim that shared accounts make it more difficult to invest in content.
Meanwhile, Disney announced
that its prices will be going up.
Its ad-free option will soon cost $13.99 a month, and ad-free Hulu, which is under its umbrella, will cost $17.99 a month.
Its ad-free option will soon cost $13.99 a month, and ad-free Hulu, which is under its umbrella, will cost $17.99 a month.
Both Disney+ and Hulu tiers that support
ads will retain their current prices.