A virtual production studio in Wakefield was used to film a Red Bull Racing Formula 1 video under top secret conditions earlier this year, it has been revealed. 

A 2023 season launch video for Red Bull featuring the voice of world champion driver Max Verstappen was published in February and has garnered more than 100,000 views on YouTube alone.

It purported to show Verstappen on a road trip across America in Red Bull’s new car for the season passing through Las Vegas, Austin, Miami and New York.

But it has now been revealed the video was made entirely in Yorkshire in January. Red Bull worked with the XPLOR team of virtual production specialists at the Production Park campus, which also plays host to some of the world’s most famous musicians when they are preparing for touring shows.

Those involved in the filming are now allowed to talk about it and have released a behind-the-scenes video about the filming process for the job.

The shoot blended real archive footage, video plates and drone footage with Unreal Engine produced scenes, CGI and VFX.