Puma, Nike and Adidas Are Looking To Score With Signature Shoes For WNBA Athletes And Beyond

Forbes 2024-01-12

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Women’s basketball players have traditionally played the sport in men’s sneakers. Now brands like Puma, Nike and Adidas are looking to score with signature shoes for WNBA superstars such as Breanna Stewart, Sabrina Ionescu and Candace Parker.

Read the full story on Forbes: https://www.forbes.com/sites/justinbirnbaum/2024/01/09/womens-basketball-sneaker-boom-breanna-stewart-sabrina-ionescu-candace-parker/?sh=5024e9232924

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