Chrysler's Vehicle Sales Plummet 80% Over Two Decades. CEO Dismisses Demise Rumors, Emphasizing Automaker's 'Bright Future'

Benzinga 2025-01-07

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Chrysler, once a dominant American automaker, has seen its presence shrink drastically under Stellantis, the Euro-American auto conglomerate formed through mergers. The brand sold fewer than 125,000 vehicles in 2024, reflecting an 80% decline over two decades. Chrysler now offers just two minivan models. Stellantis raised concerns in July 2024 when it announced it might eliminate underperforming brands. Frank Rhodes Jr., a descendant of Chrysler’s founder, proposed assembling an investor group to acquire the Chrysler and Dodge brands. Stellantis stated it has no plans to sell them. Chrysler brand CEO Christine Feuell dismissed rumors of Chrysler’s demise, emphasizing its "bright future" within Stellantis.

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