College Kegger: Will Texas Tech’s big NIL moves pay off this football season?

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Texas Tech is making big moves in the NIL game by locking down a top linebacker—a rare win for the Red Raiders. What does this say about Joey McGuire’s strategy to compete in the Big 12? They break down why this commitment is a game-changer and how Texas Tech is investing heavily this offseason. Plus, thoughts on the Manning family’s quarterback legacy and why Arch Manning staying in college is huge news for Longhorn fans. They also examine the hot seat coaches this season and the five-team race shaping up for the national title.

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