Every week on Entrepreneur Elevator Pitch, contestants have just one minute to win a life-changing investment for their business.

In order for a pitch to succeed, it needs to pack in a lot of information in 60 seconds: the problem the business solves, its valuation and traction, who the founders are, and what the ask is.

What shouldn't be included in a pitch? An insult to the investors you're pitching, as one contestant team quickly learns.