Universal Orlando Resort tugs at the heartstrings with "Lil' Bro," a Super Bowl LX commercial that explores how shared adventure can transform sibling dynamics. The spot follows an older and younger brother as they discover that the epic thrills across Universal's four amazing theme parks have the power to bridge any gap between them — bringing them closer together in every way except height. From spectacular themed hotels to incredible dining and entertainment, the ad positions Universal Orlando Resort as more than just a destination; it's where relationships level up. With the tagline "This changes everything," Universal makes a bold claim about the transformative power of family experiences.
Does Universal's "Lil' Bro" ad capture authentic sibling bonding — or does it lay the sentiment on too thick? Be the critic on Fan Reviews!