TraVerus is taking over "Ytb Zamzuu" by introducing to it’s distributors a wholesale outlet store that they will “Go Yikes”, when they see the prices offered to their customers. By allowing their distributors to operate a true wholesale outlet store called “Go Yikes”, similar to Ytb Zamzuu, Costco, Sam’s Club, WalMart, TraVerus has positioned themselves as leaders in this industry.