A rose... er, an appeal by any other name
mrsrjp
2010-03-17
Views 15
A prospective client called me a few days ago. “We conduct a silent auction, a live auction, and a reverse auction,” she said. A reverse auction? I had to smile. Perhaps more than any other activity during an auction fundraiser, cash appeals are called a variety of names. Distributed by Tubemogul.
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