The iconic British fashion designer, Henry Holland recently took to the streets of London as he became part of a global project to create a piece of collaborative, living geo art.


Henry used a specially designed Range Rover Evoque GPS iPhone app to track every step of his journey around London, and drew a house, the logo for his label, on the streets of the city. Henry invited his favourite photographer, Matt Irwin along with stunning model Ilvie Wittek to shoot his AW 2011 look book at iconic locations along the way.


Range Rover Evoque - http://www.landrover.com/gb/en/rr/new-range-ro