Dance To The Tunes Of Pepsi IPL 2013 With Farah Khan yes Max, the exclusive broadcaster of the Indian Premier League,launch its new marketing campaign for Pepsi IPL 2013 titled 'Sirf Dekhneka Nahi'.The campaign feature a series of three short films, three dance instruction videos and one film â€" all featuring Farah Khan. The campaign comes from the insight that cricket is not just a game in this country but a passion that moves every Indian to get up to celebrate and dance.

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