The Planned Parenthood Action Fund is a non-partisan, not-for-profit organization formed as the advocacy and political arm of Planned Parenthood Federation of America. <br /><br />During the 2008 election cycle, the Action Fund launched the One Million Strong Campaign, to educate and turn out one million pro-choice and pro-womens health voters. Our message: Womens health matters! <br /><br />The Planned Parenthood Action Fund's channel is home to the historic TV and Web campaign ads that helped inform voters during the 2008 election.