BCG global personalization leader Mark Abraham shares how marketing teams can unlock the power of GenAI

Business Insider 2025-06-21

Views 94

Mark Abraham, the global personalization leader at BCG, said "consent and security are paramount" in the age of GenAI.
Show more

Share This Video


Download

  
Report form
RELATED VIDEOS
BCG global personalization leader Mark Abraham shares how marketing teams can unlock the power of GenAI
play
03:45

BCG global personalization leader Mark Abraham shares how marketing teams can unlock the power of GenAI
Connecting with marketing peers helps CMOs stay on top of trends, says Claudine Patel, CMO of Sanofi Consumer Healthcare
play
01:13

Connecting with marketing peers helps CMOs stay on top of trends, says Claudine Patel, CMO of Sanofi Consumer Healthcare
D/C. Digicon 2025 tackles shift from mass marketing to hyper-personalization in the age of AI
play
10:45

D/C. Digicon 2025 tackles shift from mass marketing to hyper-personalization in the age of AI
Transform Your B2B Marketing with Effective Personalization Techniques
play
00:18

Transform Your B2B Marketing with Effective Personalization Techniques
Read Capitalizing on Marketing Trends: Leading CMOs on Assessing New Trends Analyzing Changing
play
00:08

Read Capitalizing on Marketing Trends: Leading CMOs on Assessing New Trends Analyzing Changing
12y_ AI in Marketing Personalization and Customer Insights
play
07:46

12y_ AI in Marketing Personalization and Customer Insights
Real Time Personalization (RTP), a product based Email Marketing platform
play
02:01

Real Time Personalization (RTP), a product based Email Marketing platform
Mastering Hyper Personalization in Marketing!!
play
00:35

Mastering Hyper Personalization in Marketing!!
AI in Marketing and E-Commerce The Future of Personalization, Support & Analytics
play
05:46

AI in Marketing and E-Commerce The Future of Personalization, Support & Analytics
Download Capitalizing on Marketing Trends: Leading CMOs on Assessing New Trends Analyzing Changing
play
00:06

Download Capitalizing on Marketing Trends: Leading CMOs on Assessing New Trends Analyzing Changing
Canon EOS Rebel T2i 18 MP CMOS APS-C Digital SLR Camera Sale | Canon EOS Rebel T2i 18 MP CMOS
play
00:36

Canon EOS Rebel T2i 18 MP CMOS APS-C Digital SLR Camera Sale | Canon EOS Rebel T2i 18 MP CMOS
Canon PowerShot ELPH 520 HS 10.1 MP CMOS Digital Camera Preview | Canon PowerShot ELPH 520 HS 10.1 MP CMOS
play
00:42

Canon PowerShot ELPH 520 HS 10.1 MP CMOS Digital Camera Preview | Canon PowerShot ELPH 520 HS 10.1 MP CMOS