Ro is offering a first look at its Super Bowl LX spot “Healthier on Ro,” featuring tennis legend Serena Williams and set to the high-energy track “Baby’s On Fire” by Sleigh Bells. Standing on a vibrant blue stage, Williams shares her personal weight-loss journey, highlighting how she used Ro’s app to track her progress with support from a team of doctors, while also noting that Ro’s FDA-approved GLP-1 weight-loss options are available in pill form. As she moves, dances, and flexes to show her mobility and agility, Williams confidently declares, “This is me on Ro!”

What do you think of Ro spotlighting Serena Williams’ health journey in its Super Bowl LX campaign?
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